Shred Ready

Shred Ready is a small company located in Auburn, Alabama near the banks of the Tallapoosa and Coosa Rivers. In 1996 Tom Sherburne (that’s me) was out at the local play spot cartwheeling his Hurricane kayak, jamming to tunes in his head. As I was shredding the...

Never Summer

Never Summer’s reputation of quality and durability began in the early years of snowboarding.  Designing and building snowboards since 1983 has given us years of experience in testing and perfecting our snowboard designs and construction methods.

G3

Based in North Vancouver, BC, Canada, G3 Genuine Guide Gear is an independantly owned and operated manufacturer of industry-leading gear for backcountry skiing and snowboarding enthusiasts. Since our first avalanche probe made in 1995 for guides to count on and trust,...

Flow

Over the past 15 years, Flow, the originator of “speed entry” has evolved its unique binding technology into an innovative offering of boards, boots, and bindings propelling Flow into the ranks of the top 5 global hardgoods brands.  Flow’s...

Dakine

Dakine is an American outdoor apparel company specializing in sportswear and sports equipment for alternative sports. It was founded in 1979 in Haiku, Maui Hawaii. The name of the company comes from the Hawaiian Pidgin word “da kine” (derived from...

Burton

There is always something new to try, that’s one of the joys of snowboarding. It doesn’t matter if you’re looking to link your first turns on a mellow learning slope, thread a needle through a tight, powdery glade or start adding some style in the park – progression is always available to you.